Sony Alpha Flash Gun

What newbie photographers fail to realize is that photography is about lighting. Whether it’s ambient, natural or man-made illumination, those photos dictate how good (or bad) your shot would turn out. Sony isn’t as popular in the DSLR market unlike Nikon or Canon but they too, want you to improve your photographic skills, so they’re releasing a flash gun of their own. The Alpha HVL-F43AM looks like your other run-of-the-mill speedlights. It features a 43 guide number at 105mm, ISO 100; just enough for near to medium distance lighting. One thing that separates this flash is the quick shift bounce system that allows you to maintain the flash head position even if you switch orientations. $350.

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